"Jin 9" Gives Place to "Silver 10"

"Jinjiu" has already taken the step of leaving. "Silver Ten" is coming in expectation. "Jinjiyinixiu" has always been hailed as the "peak season". However, the past "Jinjiu" has left with the regret of "not busy season". How to grasp the upcoming "Yinshi" has become the current topic of hardware manufacturers, hardware Whether enterprises can take advantage of the "National Day East Wind" and become the focus of attention. Businesses must formulate strategies and be prepared to “play hard”.

Promotion can not only play "price war"

The National Day Promotion is a business that began to brewing after the Mid-Autumn Festival. "Price reduction" is an inevitable choice, but pure "price war" is not a wise move, or for small stores, the price war can not create business opportunities, but will "break off" the future. Therefore, in the promotion strategy, the business must have its own plan.

Creativity is the best edge. Anything you do needs to think twice, price wars are an impulse, and creativity becomes a strategy in sales promotion. The author once experienced a National Day promotion event, which allowed the author to see what was called “powerful”. "Trade for the old" Many electrical appliance merchants are doing, it seems that consumers benefit, in fact, the profit of the business is also a lot, but the author went to Skyworth TV's still a new one, it beats other shops Originally, the "new-for-new" products have been discounted, but at this discount, merchants have seen that each different old TV can also be reduced in price. In fact, there is not much reduction, at most 100, but this is the point. Make it marketable. Price wars also have different styles of play. This merchant has discovered the secrets.

In fact, businesses can do many things in the promotion, such as the distribution of small gifts, draws, and other small ideas, but not much to win the consumer, why do businesses not use it? Purely low prices will sometimes give consumers a sense of mistrust. Therefore, businesses must grasp strategies in their promotion.

Branding is a top priority. “Silver Ten” is a time when there is another film build-up other than Lunar New Year's and Summer Holidays. Especially this year, the Chinese Communist Party has established its 90th anniversary and many of its films have appeared in “Silver Ten”. The "implantable" marketing brought by "Transformers 3" has been used in this season. The hardware industry can also use this opportunity to put its brand on the big screen and get into the people's perspective.

I believe that if businesses can firmly hold their products and publicity in their hands, it will not be a legend to start a brand, and the inevitable result will be an inevitable result.