Recently, Mr. Liu, a star dealer of Guangzhou Apple Aristocratic Wardrobe Store, accepted an interview with the reporter. According to the reporter, the overall sales volume of its stores this year is estimated to be more than 50% last year, and the total sales are currently the highest in the province. When the reporter asked about the reasons for success, Mr. Liu said that the choice of the Apple aristocratic wardrobe is the reason for his success. "I have made a lot of efforts to be sure, but it can be said that the choice of the Apple aristocratic wardrobe itself is equivalent to choosing. Success. "Choice is more important than hard work! Joining the custom-made wardrobe is a highly competitive industry. It is not enough to work hard and not to suffer. It is also necessary to have a good vision and choose a good brand worthy of joining." Mr. Liu told reporters that near the end of the year, many industries Both began to summarize the annual sales situation. The development of the Apple Noble Wardrobe this year is optimistic, and there have been many outstanding star storefronts. And because of the selection of the brand, I was fortunate to be a more successful member. Choosing a brand means choosing strong strength and excellent quality. Mr. Liu told reporters that joining an agent should first carefully select a strong brand and a competitive product. As long as the right one is chosen, it will be relatively easy to operate. "And the Apple aristocratic wardrobe is such a brand. The reporter learned that the Apple Noble Wardrobe (APNOLY) was established in August 2003 and is a brand of Foshan Nanhai Opec Home Products Co., Ltd., located in China's home business and trade capital, in the Apple Aristocratic Industrial Park, Guanyao Village, Shishan Town, Nanhai, Foshan. It is a self-constructed home furnishing company that has successfully transformed into a custom home furnishing product integrating design, research and development, production, sales and supporting services. At present, there are more than 300 dealers in the store of Apple Aristocrats. It is estimated that there will be more than 400 this year. The products are sold well all over the country and Europe, America, Australia and other parts of the world. It is one of the largest domestic home furnishing enterprises. It is understood that the Apple aristocratic wardrobe is extremely high in the domestic household industry. The well-known and well-respected home brand has strong corporate strength. It not only cultivates a research and development team composed of a large number of high-tech talents. Its production equipment and technology are the most advanced and highest-end in the country, and the raw materials for production are also the most sophisticated. For example, in terms of plates, Apple Aristocratic wardrobes choose European standard E1 environmental protection The material has the advantages of environmental protection, hardness, good load bearing and aging resistance. It has also been recognized by CTA International Environmental Certification. In the dealer's view, all this is the fundamental guarantee of sales. Choosing the brand is to choose the advantage sales. Model and strong sales guarantee “The most important thing to do business is to differentiate, make the brand different, more recognizable and competitive. In the view of Mr. Liu, the strength and products of the company are important, but it is important to choose a good brand. What is more important is to see if there is a unique sales model to provide protection for sales. Mr. Liu said that he chose the apple aristocracy. The wardrobe is the best choice. It is very important to see the two marketing advantages that Apple's aristocratic wardrobe has a great help for sales. On the one hand, Apple's aristocratic wardrobe is the first to propose an "unbalanced pricing method" in China. High quality, low price, and strive to be the most cost-effective product. As the market competition is fierce, quality goes up, the trend of prices going down will become more and more obvious. Market practice also proves that Apple aristocratic wardrobes do this, further Inciting the consumer's mentality of holding money, releasing more demand, and bringing sales protection to dealers. On the other hand, as an advocate of the custom furniture industry, Apple Noble Wardrobe is the first to create the industry's most advanced new profit. Mode - customizing the whole house furniture with the wardrobe door as the main body. For the dealers, the whole house furniture customization has more integration advantages, others A product, he sold quite a dozen pieces, can operate in the same area, so sales doubled, creating more profits. "To open a shop, equal to open five stores, sales easily reach hundreds of thousands a month. "Selecting a brand is to choose a one-on-one nanny service reporter to understand that many brands today promise a variety of support policies, but they can implement very few, agents often do not see corporate personnel throughout the year. And Apple nobility The dealers of the wardrobe confirmed to the reporter that the Apple aristocratic wardrobe was operated by a special person in the national market segmentation to ensure that the operation manager's store arrival rate was 100%. At the same time, the facts also proved that such a whole worry-free babysitter service can make In the interview, the reporter learned that the star dealer Mr. Liu did not have much experience in customizing the wardrobe before, so he chose to join the brand and pay special attention to the company. Supporting services. While Apple's aristocratic wardrobe touched Mr. Liu, a big part lies in its concept of supporting dealers: emphasizing "joining an apple store and making an apple store", making individual become universal and making it accidental Will successfully replicate and guide the franchise to success. Mr. Liu told reporters that from site selection to renovation, from From opening to promotion, from professional training to strategic delivery, the company will provide one-on-one nanny support services to dealers. It is understood that before the opening of the business, Apple aristocratic wardrobes will target investors and home consultants, designers, installers, etc. Conducting special skills training. At the same time, it also undertakes “Affiliate Universityâ€, inviting dealer experts and some well-known lecturers to give special training to franchisees in scientific management, marketing, etc. In addition to assisting different dealers in formulating business strategies and Outside the planning, Apple Aristocratic Wardrobes will also regularly recommend marketing management publications for dealers to enhance their ability to solve marketing problems independently. It is true that dealers can only choose and choose the right brand, so they can easily act as agents and achieve their own career. Apple aristocratic wardrobes can get the support and choice of dealers, and they must have their own superiority. And their performance can maintain long-term effective growth, there have been so many star dealers, and indeed with Mr. Liu’s point of view, “prudent choice, Easy agent" has a great relationship. >>>Back to home Nanchang decoration Nanchang decoration theory
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